Pontiac Career Management

As a mentor and motivational speaker, I teach people key principles that work to generate wealth for themselves over and over again.  I believe anyone who has the desire can start a motivational speaking career especially when they have the right tools and knowledge right in their hands.  Here are six things you can do to get those public speaking jobs and experience professional speaking success!

1) Know who you want to target as a market and determine your affinity within this market.  Will their audience like what you have to say?  Who do you relate to and what’s your message?  Research your target market and see what kinds of products they purchase, what kinds of information sells in these niches, and lastly, review whether or not your materials match what you niche buys.

2) You would also want to know your competition in your niche.  What are they selling and how are they doing it?  (Motivational speaking tip:  Never be afraid to learn from someone else.)  Research is really important.  As you discover how to get bookings for motivational speaking gigs, you’ll find that you’ll have a much easier time selling yourself when you know what your niche wants. 

3) Create your marketing materials.  When starting a motivational speaking business, get this part out the way first so you can have time to focus on marketing yourself.  The easiest thing to start with is to write a book on something that you want to speak on.  Pull from things that you have experience with.  If you have a speech, write it down.  Solve a niche problem and then create a workbook program or an audio / video training program that solves that problem.  Sometimes, the market may choose you.  Conference planners may tell you what they need and if you can meet those needs with your materials.  Research your niche and see if there are any speakers that target what you’re targeting.

4) Decide if you are going to promote yourself over a topic as you go after public speaking jobs.  If you’re wondering why you would want to promote a topic over yourself, the main reason is so that you can train other motivational speakers to do your talk.  Your speakers can speak for a lower fee or you can collect a booking fee from them.  Sometimes thought, a company will want only you.

5) Develop a unique selling point (USP) for yourself.  Why should conference organizers hire you?  You have to have a hook as you develop your motivational speaking career.  Your hook may not necessarily be a physical characteristic but it is a personal branding that will help people to remember who you are.

6) Develop a marketing plan and market heavily to your niche.  Consider putting together a marketing package that lets people know who you are.  Include your biography, a photo, a demo clip (audio or video), price sheet of your product for sale, testimonials and possibly even a sample client list.  Get all of your marketing materials finished and then market, market, market!  If nobody knows about you, they can’t book you!

http://www.GetSpeakingJobs.com is where you can find over 100+ hours of downloadable audio and video lessons that will show you how to make $100,000 to $1,000,000 dollars PER YEAR as a professional speaker. James Malinchak, the author of this article can be your online business coach and mentor. Simply visit http://www.GetSpeakingJobs.com to get started today with several FREE professional speaking audio recordings.

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Mass communication in India has undergone quantum change in the recent past and has grown by leaps and bounds. The advent of various media and the exceptional boost that it has seen in the fields of TV, print, radio, online etc is phenomenal in itself. The industry is growing at an enormous space and has created numerous career opportunities for the young and the talented interested to make an exciting career. The field of mass communication is quite vast and includes more than just the entertainment and news industry. Thus, there are endless exciting jobs that youngsters can take up after pursuing a course in mass communication. There are private and government colleges in India and also other institutes that offer mass communication courses to aspiring students. It is a contemporary field of study.

The study of mass communication encapsulates the numerous means of mass communication that have developed and are still developing. It is through these different means that information is relayed to public. The study of these tools or means is what the study of mass communication is. Since these tools are diverse, the course covers a vast range of medium of mass communication. The concept behind mass communication is that a single message is communicated to large proportions of the population.

Hence, it can be said that mass communication is the study of mass media, which includes various mediums deployed to convey information to a large audience. These tools range from newspapers to magazines to television to radio to online etc. During the mass communication course, a student is given basic knowledge of these mediums and then as per the individual interest and capability, a student can choose to specialize in the field that attracts him/her the most. Once the course is over, there are many job opportunities in the entertainment industry, news media industry, publishing industry or the public relations departments in various companies. One can also find jobs in research institutes.

Mass communication has been a recent revolution in India. There has been a sort of an awakening in this field. Now, people have understood the reach and importance of mass media. The power of media can bring about a lot of changes in the society. If utilized well, mass communication means can easily be considered the fourth pillar of democracy. With such reach and acknowledgement, the media industry has opened up in India to a big extent. Now, people are capitalizing on the use of the various means of mass communication. Thus, there has been a boom in the number of TV channels, radio channels, online websites, advertising agencies, newspapers and magazines being used to disseminate information.

The reach of media is also enormous now. Gone are the days when a TV or a radio was the possession of the elite. Nowadays, these tools have become ubiquitous. They have penetrated to all corners of the country and are giving people a voice of their own. The regional media is becoming as popular as the national media. People want to know and people want to be heard. As a result, the mass communication industry has boomed like never before. With such a boom, there has also been a boom in the career opportunities offered by this industry. There is a plethora of jobs in this field.

Many colleges in India offer three-year degree courses in mass communication. There are also many private institutes offering diploma courses in mass communication. The course duration for these courses varies from one year to three years. Students can also go for specialization in a particular field of mass communication. Good presence of mind and analytical skills are required to make it big in this field. However, before entering this field, one has to understand that it is a demanding career option. The work timings could be punishing and sometimes there are no breaks for long. Recognition and fame also come early for the deserving but considering the competition in this field, there is a lot of mental and physical investment that one might have to do to be successful in this field. One should choose the branch of mass communication carefully depending not just on the interest but also individual competence.

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